Recent Articles from Featured

4 Social Media Marketing Strategies for Multi-location Restaurants

Having a strong social media marketing strategy is essential in the increasingly digital restaurant industry. Restaurant owners have known this for years, especially after the struggles of Covid-19. The question now is, what are the best strategies to implement?

Why Counter Service is Replacing Dining Rooms

Years ago, when people thought about going out to eat, they thought about being led to a table where they were taken care of by a server throughout the meal. Increasingly, eating out means ordering at a counter and seating yourself or leaving with takeout containers.

Pros and Cons of Locally Sourced Ingredients

Locally sourced ingredients are all the rage in restaurants across the United States. From little sandwich shops serving fresh, simple fare to steakhouses with a month-long waiting list for reservations, everyone seems to be jumping on the local ingredient bandwagon.

10 Ways to Maintain Restaurant Brand Consistency Among Multiple Units

The addition of a new restaurant is an exciting step, but it also comes with challenges. Getting a single restaurant up and running while establishing its identity and brand is difficult enough, so it goes without saying the introduction of another restaurant compounds that difficulty.

Should Your Restaurant Shrink the Menu?

Menu changes can be scary. If a customer shows up expecting a particular menu item that's no longer available, you could end up with an unhappy customer or even a lost regular. On the other hand, trying to maintain a menu that isn't working for your restaurant is overwhelming for the kitchen and...

How to Use Member-Only Perks to Emotionally Engage Your Customers

Loyalty goes a long way in the restaurant industry. Restaurant owners understand this and are always looking for ways to increase consumer engagement. The difficulty is in understanding what can bridge the gap between a happy customer and a loyal customer.

How To Train Your Restaurant Staff When It Comes To Food Safety

1. If you are in a food-handling business, following a thorough food safety training program is vital for both public health and personal business growth.

Majority of Pizza Diners Are Looking for Restaurant Exclusives

Everyone knows that Americans love pizzas. Each of our major cities contain hundreds of pizzerias, and even most rural areas have two or more options to satisfy their pizza cravings. Owners understand this and are looking for a way to compete in a very crowded pizza industry. When customers have so...

Techniques for Cornering the Weeknight Meal Market

For the majority of Americans, eating out is primarily a weekend activity, with Saturday being the most popular day for restaurant visits, according to foodreference.com. Restaurants experience a weekend surge and more dispersed, scattered patronage during the week. Many restaurants sell more ...

Amid Worker Shortages, Owners Look to New Restaurant Tech to Keep Up

Everyone knows that COVID-19 hit the restaurant industry hard. First, it impacted businesses’ ability to stay open and generate revenue, as well as pay their employees; then, it led to the Great Resignation, and to this day, many restaurants across the nation are still struggling with staffing...

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