Recent Articles from Coral Drake

High-Tech Meets High-Class: Integrating Modern Tech in Luxury Brands

Tech and luxury have a nuanced relationship. Technology is often pivotal in offering a luxury experience, but we tend to associate luxury with a timeless class that doesn’t involve a lot of flashing screens.

Why You Need an Employee Wellness Program

You probably know that employee health is a priority. But are you able to implement employee wellness benefits that justify their cost?

How to Effectively Implement Crisis Prep & Risk Assessment Techniques

A sudden health or safety issue with your inventory, an unforeseen natural disaster, or a security breach can halt operations and put your business in jeopardy. Without an effective crisis management planning and emergency response strategy, an event like this can be the end of your business.

Understand and Adapt to Consumer Behavior Trends in Retail

Consumer behavior is an ever-evolving phenomenon. As such, in the last few years we’ve witnessed e-commerce growth skyrocket as it went from a novelty, to a preference, to a necessity.

How to Leverage Influencer Marketing to Maximize Earnings

Unlike traditional advertising, which broadcasts a single message to a wide audience, influencer marketing relies on the trust established between influencers and their followers in specific niches.

Prepare Your Restaurant for Global Supply Chain Disruptions

Global supply chain disruptions have resulted in a seismic shift in the hospitality landscape. Restaurants that once relied on consistent foodservice supply chains must now scramble to maintain consistency in menu item availability and quality.

Deeper Than Loyalty: How to Create a Culture of Consumer Trust

Consumer trust is your ticket to consistent sales, strong engagement, and unlimited opportunities for growth. You may have a loyalty program and surely have some form of customer outreach and communication, but how can you build a culture of consumer trust at your company?

Why More Restaurants are Investing in On-the-Go Dining

Post-pandemic contactless drive-thru has really skyrocketed, and the already popular concept of on-the-go dining has only accelerated.

Prime Time for Kiosks in Quick-Service Restaurant Brands?

Kiosks are popping up everywhere in the quick-service restaurant industry, from international chains to food trucks. It begs the question, is this prime time for kiosks in quick-service restaurants?

Best Practices for Protecting Your Brand Against Cyber Threats

Technology interconnection is necessary to streamline operations, engage with customers, and drive growth for modern brands. However, this digital transformation comes with the ever-present threat of cyberattacks. Protecting your brand against cyber threats is a pivotal part of doing business...

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