Recent Articles from Kelly Hogan

There is extensive research on consumer buying patterns, and how certain pricing methods can influence people’s perception of value. A number of moving parts factor into how people evaluate prices, and much of that decision-making is subconscious. Many businesses utilize psychological pricing...

Kelly Hogan 5 Minute Read

Draft beer can be one of the most profitable drinks in a bar. With profit margins between 75 and 80 percent, you don’t want to sleep on this offering if your brand is in the business of booze.

Kelly Hogan 5 Minute Read

Create A Restaurant Menu That Has a Prix Fixe Option The restaurant industry is notoriously competitive, with slim margins and more consumer choice than ever. To survive, restaurateurs must stay on their toes to develop fresh new ideas and dishes to entice diners to visit.

Kelly Hogan 8 Minute Read

Data is incredibly important when it comes to making business decisions, helpful in forecasting business performance and optimizing your overall operations. Many mid-sized and large businesses turn to data warehouses to analyze data and make informed decisions around their business. Although some...

Kelly Hogan 4 Minute Read

Contactless payment solutions have been a huge trend in consumer restaurant preferences, especially since the onset of the COVID-19 pandemic. In fact, 61% of consumers say they now prefer to make purchases from businesses that accept contactless payments. In order to thrive in the restaurant...

Kelly Hogan 3 Minute Read

With so many restaurant point of sale (POS) systems on the market, how do you choose the right one for your business?

Kelly Hogan 6 Minute Read

Loyalty programs are becoming increasingly popular in the restaurant industry. Brands are recognizing that a loyalty program that attracts, rewards and retains loyal customers aligns with higher revenue. In fact, a huge restaurant chain, Red Robin, claimed their new loyalty program was a critical...

Kelly Hogan 4 Minute Read

Utilizing software integrations are very much an integral part of software development and the success of companies. They benefit both the business offering the integration and the clients using those integrations to customize their technology stacks.

Kelly Hogan 4 Minute Read

The digital era has completely changed the restaurant landscape, and because of the growing digital trends, restaurants are asking the question – how do we survive? Staying ahead of customer trends and buying patterns is critical for survival.

Kelly Hogan 3 Minute Read

Technology can have a major impact on improving pizzeria operations. In fact, pizzerias have a history of leading the way for restaurants in technological innovation. For example, did you know they are credited with championing the very first delivery solutions, which required a combination of...

Kelly Hogan 4 Minute Read