Recent Articles from Industry insights

Whether your phone is held in your hand, put in your pocket, or placed right next to you while you sleep, it’s suffice to say we are rarely without our loyal sidekick. While commerce exists in a mobile run world, small businesses have been slow to adopt the trend. In fact, three quarters of small...

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In part one to online reviews, we discussed how to set up the reviewal process for success. From designing, promoting, and integrating your online reviews – we've outlined a complete guide to getting started.

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Online reviews have really come a long way since the early days of Yelp. It is crazy to think that Yelp has really only been around for twelve years. Angie’s List, where users can search for recommended home-related services, has Yelp beat by a few years. Now, you can find reviews for pretty much...

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Just as people have requested “no onions” on an In-N-Out Double Double, ordered custom sneakers online, or crafted hand written love letters—people have been customizing their purchases, experiences, and lifestyle. So much so, that 70% of consumers want a personalized shopping experience.

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If you’re a restaurateur, there’s a good chance you know just how hard it is to stand out from the competition—especially since the market is very, very crowded. In fact, according to a recent series from Thrillist, there’s some pretty hard evidence to ignore that there’s a bubble on the verge of...

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The beauty industry is fast growing. And with minimal barrier of entry, there is intense competition for the client dollar. Getting ahead of current trends, furthering brand recognition, and increasing operational efficiencies are necessary to becoming the salon of choice. Consider the tips below...

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Customer service has been a pillar of good business practices since the motto “The Customer Is Always Right” was popularized in the early 20th century. Titans in the industry have long championed this concept, whereas brands like Nordstrom and Apple have become synonymous with the catch-all phrase....

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The first step to reduce labor costs is predicting how these costs will affect your bottom line. But when your weather app can’t even accurately predict the conditions of tomorrow, how are you expected to forecast your gargantuan business costs? Don’t get trapped sans an umbrella in a rainstorm,...

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Small and medium sized businesses face similar challenges to enterprises but have less resources to mitigate the pain points. Identifying and relieving these productivity drains is crucial to the success of your business.

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The retail industry loses over 33 billion dollars to shoplifting. This alarming statistic substantiates that safety should be your business's number one priority and security your number one concern. While safety is a year-around must, the increased holiday foot traffic leaves businesses especially...

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