As 2017 comes to a close, it’s time to prep for 2018. And while the thought of 2018 may feel daunting – now is a good time to reflect on 2017 and identify ways in which you can jump-start your restaurant for the new year.
The holiday season is upon us, and the timeless indication that tis’ the season – is the announcement of the Starbucks holiday cup. Year after year, Starbucks introduces its seasonal menu alongside a newly designed holiday-themed cup. And the cup...
With increasing competition in the marketplace, businesses feel compelled to offer discounts in order to entice customers. However, the tactic of using discounts as a “quick-fix” can be unsustainable, or even harmful to your business.
An ever-changing tech landscape has conditioned the millennial shopper to embrace high-tech. New technologies affect shopping behaviors and evolving shopping behaviors affect technology—it’s a revolving door. This creates a complex, forward-thinking...
An ever-changing tech landscape has conditioned the millennial shopper to embrace high-tech. New technologies affect shopping behaviours and evolving shopping behaviours affect technology—it’s a revolving door. This creates a complex,...
Customer service has been a pillar of good business practices since the motto “The Customer Is Always Right” was popularized in the early 20th century. Titans in the industry have long championed this concept, whereas brands like Nordstrom and Apple...
The holiday season is a major source of stress for business owners; malls are overcrowded, inventory and staffing are difficult to manage, and the pressure to close the year with record sales is exhaustive. Redefine your holiday experience this year...
With the end of year quickly approaching, 2017 is knocking at your door. Before answering and diving into the new year, it’s a great time to reflect on business mistakes you may have made over the past twelve months. Upon reflection, you can turn...
Advertising is a multi-billion dollar industry in which companies are investing huge amounts of money to drive holiday sales. According to the American Association of Advertising Agencies, a 30-second national television commercial averages...
There was a time when you could reach out to your regular customers with a phone call or hand-written note to let them know how much you appreciated their business. You may have even slipped in a coupon good for a discount on a future purchase. The...