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There is extensive research on consumer buying patterns, and how certain pricing methods can influence people’s perception of value. A number of moving parts factor into how people evaluate prices, and much of that decision-making is subconscious. Many businesses utilize psychological pricing...
Kelly Hogan 5 Minute Read
Ordering a meal has its frustrations. Servers can make mistakes, and sometimes, customers can feel pressured to make decisions quickly. Paying the bill can be just as exasperating. There’s the wait, potential embarrassment over splitting a bill, and the unpleasant business of handing a credit card...
Revel 2 Minute Read