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The technology industry has harped on the idea of “omni-channel marketing.” And while definitions vary and the buzz has muddled its meaning, the core principle is to create a seamless customer experience across all of your brand’s channels.
Revel 3 Minute Read
It’s no surprise that we live in a mobile dominated world. And while we know most people own smartphones, how are they really using them? Smart Insights finds that 89% of mobile users time is spent through mobile apps while 11% of their time is spent through the mobile web. App usage dominates...
Revel 3 Minute Read