How Apple-Backed Point of Sale Platforms Help Benefit Bottom Lines

Revel Blog | Chris Lybeer | April 27, 2021 |


The hardware and software powering businesses today often determine the difference between a surviving and thriving business. Revel CSO Chris Lybeer returns as a guest contributor with his take on why Apple’s iOS operating system and hardware are a winning combination for Revel clients, both big and small. 

Apple Technology Backs Revel’s Leading iPad POS Platform 

An apple a day keeps the doc—okay, I’ll spare you the proverbial phrases and cut to the chase. With so much on the line, it’s critical for operators to trust the technology they use to run their businesses. Operators need point of sale (POS) hardware and software that’s durable enough to keep up, but also secure enough to let them focus on running their businesses. 

I believe a key factor behind Revel’s position as a leader in the cloud-based POS space is that our software is designed for and housed on the Apple iPad, backed by Apple’s iOS operating system. This combination offers our clients a high-performing solution that is durable, stable, secure and easy to use. 

A Closer Look at Apple’s Winning Features  

It’s easy to get caught up in POS features and integrations when shopping around—and those are critical components! But the technology backing your POS platform is just as important, and I often like to reiterate the benefits of Apple’s technology lineup to those considering Revel as their POS partner. 

Proven Durability 

Over the last 10 years, Revel has deployed more than 100,000 iPads in the field, and the return rate has been less than one percent. Simply put, Apple iPads are proven to reliably perform in restaurant and retail environments, period. In restaurant kitchens, where a larger screen is important for accurate and timely orders, Revel deploys Viewsonic touch screens that deliver the same durability as the iPad for high-volume kitchens.

Peace of Mind with World-Class Security

Our clients benefit directly from Apple’s secure product design. Apple devices protect not only the device and its data, but the entire ecosystem of integrations and networks as well. This includes everything users do locally, on networks, and with key Internet services.

Without getting too far into the weeds, Apple’s operating system is a closed system, meaning they don’t release source code to app developers and Apple product owners can't modify the code on their personal devices. This is an attractive feature to Revel’s engineering team because it makes it more difficult for hackers to find vulnerabilities on iOS-powered devices. You often hear of Android and Microsoft Windows in the news due to periodic security challenges, but you rarely hear of Apple. 

Apple’s focus on security also contributes to a stable platform. Although “the cloud” can still seem futuristic, cloud-based platforms are actually preferred for any modern, large-scale technology implementation. The cloud hosts the technology that drives the daily lives of billions of people all over the world, from video streaming services to online banking and more. In fact, there’s a good chance you’re reading this on your iPhone or iPad now. The technology Revel offers clients benefits from the same infrastructure that supports all those devices and services.

Built to Support Big Brands

Our enterprise sales team has been hard at work championing Revel’s Apple-backed technology, and Revel Enterprise® currently powers more than 100 popular enterprise brands, including several large, high-volume operations with over 500 sites each. 

Revel Enterprise client FAT Brands is a great example. The global franchising company was facing increasing operational costs with their previous POS, but didn’t feel like they were seeing new features in return. By switching to the Revel enterprise POS and utilizing Apple’s hardware and software combination, it became easier for FAT Brands’ franchisees to deploy Revel’s robust, out-of-the-box set of features—and for half the cost. The cloud-based nature of Apple’s iOS operating system also eliminated the need for back-of-house servers at franchisee locations. On-premise servers often welcome security threats, so the FAT Brands team appreciated this additional security layer.

Efficiencies Through a Recognizable, Sleek Interface

Employee turnover spanning the restaurant and retail industries is often high. To operators, this translates to valuable time spent training staff on the technology powering their businesses.  

Apple’s iPad boasts a familiar, UX-friendly interface. Due to the popularity of Apple’s products for recreational use, staff and customers often experience instant familiarity. The result is swift adoption. Training time on legacy solutions is approximately 6-10 hours, while our customers regularly report that 20 minutes is plenty to get an employee trained.  

And because the POS often sits on valuable front counter real estate, it should look good, too! We work closely with Apple to align the look and feel of our technology with Apple’s world-class—and recognizable—design standards. 

Run Your Business on Technology You Can Trust

Revel provides a native cloud technology platform that is at the heart of thousands of restaurant and retail businesses. Backed by Apple technology, we rest easy knowing our clients are armed with a solution that’s designed to support busy businesses. 

To learn more about the Apple iPad products we offer today, visit our hardware page.