Recent Articles from Custom commerce

As technology has grown more embedded in our everyday lives, consumers’ expectations have shifted. Customers are empowered to get exactly what they want, when they want it, thanks to advances in technology. This is true across almost every industry - customers personalize clothing online, build...

Revel 2 Minute Read

Mobile is the darling of the tech world. From reading menus and placing orders to connecting with brands on social media and writing reviews – shoppers interact with businesses in a number of different ways on their phones. And research into that mobile behavior finds that consumers spend 85% of...

Revel 4 Minute Read

We’ve seen a changing landscape in the foodservice and retail industry; labor costs are gradually increasing, automated technology is becoming less expensive, and customers are becoming more technologically sophisticated. This leaves opportunity for businesses to differentiate themselves in the...

Revel 3 Minute Read

There are a number of ways to increase revenue streams; two common ways include deploying an online ordering system and mobile app for your business. So even if you’ve successfully implemented these features, there are still a number of opportunities you can leverage to increase payment options and...

Revel 3 Minute Read

An ever-changing tech landscape has conditioned the millennial shopper to embrace high-tech. New technologies affect shopping behaviors and evolving shopping behaviors affect technology—it’s a revolving door. This creates a complex, forward-thinking shopper.

Revel 3 Minute Read

The technology industry has harped on the idea of “omni-channel marketing.” And while definitions vary and the buzz has muddled its meaning, the core principle is to create a seamless customer experience across all of your brand’s channels.

Revel 3 Minute Read

It’s no surprise that we live in a mobile dominated world. And while we know most people own smartphones, how are they really using them? Smart Insights finds that 89% of mobile users time is spent through mobile apps while 11% of their time is spent through the mobile web. App usage dominates...

Revel 3 Minute Read

Whether your phone is held in your hand, put in your pocket, or placed right next to you while you sleep, it’s suffice to say we are rarely without our loyal sidekick. While commerce exists in a mobile run world, small businesses have been slow to adopt the trend. In fact, three quarters of small...

Revel 4 Minute Read

Just as people have requested “no onions” on an In-N-Out Double Double, ordered custom sneakers online, or crafted hand written love letters—people have been customizing their purchases, experiences, and lifestyle. So much so, that 70% of consumers want a personalized shopping experience.

Revel 4 Minute Read