Revel POS 101: Enhanced Customer Experience With Custom Commerce

The adoption rate of smartphones is higher today than ever but how people are actually using them? According to  Smart Insights, 89% of mobile users time is spent on mobile apps while 11% of their time is spent through the mobile web. App usage dominates mobile browsers so ff your business doesn’t have a mobile app, you’re seriously limiting your online presence.

Mobile Apps help you business to build new customer relationships and deepen existing ones, in and out of the store. As of our most recent 2.22 release, Revel has updated it’s White Label App into Custom Commerce, to highlight its ability to create real, measurable additional revenue for your business. Let us show you how:

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1. Empower the customer with the choice to make purchasing decisions from anywhere. With Custom Commerce, your customers can find all of your locations, view your menu, and even place and securely pay for orders all on the app.

2. Highlight your business’s value-add offerings and engage with customers. With an in app integrated loyalty program users can see reward details, select which rewards they would like to redeem, and view remaining rewards balances after transaction completes.  

3. Digitising ordering will drive sales and build brand loyalty. PYMNTS reports that in response to the launch of the Starbucks mobile app, the company has seen a 100 percent increase in unique visitor trend in a two-year period. Starbucks success is in large part due to its cohesive in-store and mobile branding.

With Custom Commerce, you can retain happy customers with customisation options to match your branding. And with app integration directly into Revel Point of Sale, orders queue faster, enabling you to deliver optimal speed of service and add additional sales to your bottom line.

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Driving a successful omni-channel strategy will elevate your customer experience and improve your bottom line. To learn more about all the 2.22 details check out the release notes here.